Spanish Fork City SFCN channel lineup pamphlet redesign

Every year our customer pamphlet gets updated with new pricing information. This past year we decided to give it a facelift. After identifying what information needed to be included, I got with a small team and created the new design.

Determining Roles

Our team was very small, it was comprised of me, our department secretary, Mercedes, and our supervisor, Brady. Brady decided that I would do the designing and Mercedes would compile the up-to-date channel list from our website along with pricing information and put it in a document for me. We were given a few hours to get something together

The actual design

We kept the design simple, and just cleaned up some of the clutter from the old version. It is a three-fold pamphlet, so the front has our logo, a photo and our contact information with a brief fiber service plug. The inside has the cable TV pricing breakdown and a color-coded channel lineup by package. The logo, and font were determined by the Spanish Fork City branding kit.

The conclusion

The is the version that was approved by Brady for circulation. It will need to be updated in a few weeks as contract negotiations are done, and prices have changed. It is a simple design, that gives the information needed in an organized way. Could it be done better? Absolutely, but for the amount of time we were given to do it, it’s not bad.